PRESS RELEASE · · 4 min read

Novasoft Named LS Retail Diamond Partner 2022

In 2022 Novasoft was named LS Retail Diamond Partner — the first of five consecutive years at the top tier, across UAE and KSA retail and hospitality.

NOVASOFT · PRESS RELEASE
Written by Novasoft
Microsoft and LS Retail Diamond Partner | UAE and KSA | May 2026 | 4 min read
PRESS RELEASE LS RETAIL DIAMOND 2022

Novasoft Named LS Retail Diamond Partner 2022

The first year of an unbroken five-year Diamond run — a recognition of certified consultant depth and customer outcomes across the Gulf.

In 2022, LS Retail named Novasoft a Diamond Partner — the top tier of its global partner programme. The recognition reflected three years of disciplined retail and hospitality delivery in UAE and KSA, and started a run that has continued for five consecutive years (2022, 2023, 2024, 2025, 2026).

What 2022 Diamond Required

LS Retail's Diamond tier — see the LS Retail Partner Directory — is annual and rebased every year. The 2022 bar required a minimum certified-consultant headcount in LS Central and Business Central, evidence of recent go-lives across retail formats (mall, hypermarket, fashion, F&B), and customer-attested outcomes through CSAT and case-study verification.

5 yr
unbroken Diamond run starting 2022
UAE+KSA
delivery footprint in 2022
110K+
LS Central locations globally

Awards correlate with what customers feel

Diamond reflects what Gulf retail customers had been telling LS Retail about Novasoft for years — that the team turns up, ships on time, and stays present when the first quarter end hits. The award was a confirmation of customer experience, not a swap for it.

Five years on, the same architecture and the same delivery discipline carries the firm into the AI era — see the Retail Co-Pilot product page.

What Novasoft's 2022 Retail Practice Looked Like

Looking back from 2026, the 2022 award marked a clear transition from "mid-market LS Central specialist" to "Gulf retail platform". Highlights of the year:

  1. UAE multi-format expansion. Mall fashion, food court, hypermarket, and pharmacy formats all live on LS Central deployments led by Novasoft consultants.
  2. KSA delivery foundation. Riyadh-based team formed; first cross-border KSA + UAE rollouts shipped.
  3. F&B aggregator stack. Deliverect connector launched on AppSource — the first of several aggregator integrations.
  4. NAV → BC migration practice. Customer base steadily moved from on-prem NAV to BC SaaS, freeing the IT teams from upgrade burden.
"Diamond is not the goal. It is what happens when the team treats every customer as if the next year's recognition depended on it — which, of course, it does."
— Amit Sobti, Director, Novasoft

Why Implement with Novasoft?

Novasoft is a Diamond LS Retail Partner for five consecutive years (2022–2026), a Microsoft Solutions Partner — Business Applications, and a delivery team based in Dubai, Riyadh, Greater Noida and New Brunswick NJ. The 2022 award (this article) and the 2023 award (see the 2023 piece) bookend a steady programme of Business Central + LS Central delivery across the Gulf. The firm's retail industry practice spans every Gulf retail format.

5 Years
Unbroken Diamond recognition.
Multi-Format
Mall, hypermarket, F&B, fashion, pharmacy.
Regional
Dubai + Riyadh delivery teams.

Work With a Diamond-Tier Team

Book a 30-minute working session with our LS Retail consultants. Bring your retail challenge; we will show how we have solved it elsewhere.

Book Free Assessment LS Central

Sources

  1. LS Retail Partner Directory — Novasoft. lsretail.com/find-a-partner/novasoft
  2. LS Retail — partner programme. lsretail.com/become-a-partner

Last updated May 2026

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Novasoft

Microsoft & LS Retail Diamond Partner

Novasoft is a Microsoft Solutions Partner and LS Retail Diamond Partner serving customers across UAE, KSA and India.

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